Diploma in Digital Marketing Course Outline

“Diploma in Digital Marketing in Karachi
Be a Certified Digital Marketer
Join Digital Marketing Diploma Classes Today”









Either you’re beginner, business owner or marketing professional and willing to up skill yourself in online digital marketing, this diploma is perfect for you to learn and step in as a digital marketing as an expert.


This is first time we are offering digital marketing diploma from Karachi, Pakistan and anyone can join this course who have done their intermediate – This advance diploma will help you to pursue your career in web marketing also known as digital marketing. The diploma program is designed for all of those who want to be a digital marketer- Digital marketing diploma course is design by Certified Digital Marketing Expert “Mr. Naeem Rajani” who has over 14 years of experience in this field and a well known name in Pakistan for digital marketing.



Diploma for 3 Months

Diploma in Digital Marketing

Diploma Course Classes and Time Duration:


Duration: 3 months 

24 classes in Weekend (Saturday and Sunday)

Upto 2 Hours session per class

 Diploma fees Rs 65,000

Location: Shelozon Centre, University Rd, Block 15, Gulshan-e-Iqbal, Karachi, Pakistan



What Digital Marketing Diploma Program Include?


Module 1: Introduction to Digital Marketing and Fields Available in Digital Marketing


What is digital marketing?

 Digital marketing fundamentals

 The role of digital marketing and its impact

 Digital Marketing Process

 Internal and external factors of digital marketing


Module 2: Pre-Optimization Before Making of Any Website


 Domain names & domain extensions

 Types of websites

 What are HTTP and HTTPS

 Domain age


Module 3: Search Engine Optimization Training


 Introduction to SEO

 Keyword Research and Opportunities

 On Page Optimization

 Off Page Optimization

 Website SEO Audit and Tools


Module 4: Google Analytics & Google Webmaster


 Introduction to Google Analytics

 How Google Analytics works

 Understanding Google analytics account structure

 How to setup Google Analytics

 Introduction to Google Webmaster

 How Google Webmasterworks

 Understanding Google Webmaster account structure

 How to setup Google Webmaster


Module 5: Google Ads PPC Training


 What is Google Ads

 Introduction to Pay per Click Campaign

 How to create google AdWords / ads account

 Campaign creation

 How to setup goals

 Keyword research

 Display Ad creation

 Campaign optimization

 Campaign management



Module 6: Social Media Marketing Training


Introduction to Social Media Websites

Role of social media

Facebook marketing – organic and paid

LinkedIn marketing – organic and paid

 Twitter Marketing

Image Marketing via multiple social images website.

Social media post optimization

 Crowd Sourcing



Diploma for 6 Months

diploma in digital marketing


Advance Diploma Classes and Time Duration:


 Duration: 6 months 

 48 Classes in Weekend (Saturday and Sunday)

Upto 2 Hours session per class

 Diploma fees Rs 120,000

Location: Shelozon Centre, University Rd, Block 15, Gulshan-e-Iqbal, Karachi, Pakistan






This course includes module 1 to 9


Module 7: Email Marketing Training


 Introduction to Email Marketing?

 How to make email

How to make the Mailing List?

Email Marketing Strategy


Module 8: Affiliate Marketing Training


 What is Affiliate Marketing

 Why Affiliate marketing is important

 Different ways to do affiliate marketing

 Affiliate marketing secrets

 How to make money via Affiliate marketing?



Module 9: Content Writing & Blogging Training


 What Is Content?

 Difference Between Content writing and Content Marketing

 SEO Content Writing tips and trick

Content marketing planning and strategy


After completing Diploma Program, you will be Awarded Diploma Certificate & internship will be offer to the successful candidates.


SEO Certificates


* Note for Training Fees: There is no refund policy on Training after getting admission / taking first class

Basic Advanced
$200 $350
Click Here For More Detail

Naeem Rajani


Naeem Rajani
Call Me +923002556165
Skype ID: ‘narajani’
EMAIL ADDRESS: narajani@gmail.com




Naeem Rajani is Professional, SEO Expert and Trainer with having extensive 12 years of experience in Online web Marketing. He is providing SEO Training and consultancy services under Crystal Workforce. He proud when people said “Getting Training under you has taken me so far in my digital career in short span of time, and got SEO Job. Student believe that they took best training in online industry”


Difference between our Business Training Versus Institute Training, We teach them practically with live case studies of the SEO Projects and After completing our SEO Course they are eligible to join any company or work from home on their website and can bring rankings and traffic on search engine.


Purpose of launching SEO Training in Pakistan is to give career to students, Polish and Train Webmaster and designer to increase scope of their work job, helping software houses and business man to look into online digital world and make their online presence and most important increase job opportunities in Pakistan and freelance SEO work from home.

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